I was always drawn to design and psychology, and how they affect our decisions.

I am truly passionate about design and how it defines the way we behave and think, and how colors subconsciously affects our mood. In my professional world as well as outside it, I am driven by efficiency and passionate about understanding people in order to help them.

For over 2 decades, I have practiced various visual design disciplines and continuously observe how people interact with digital experiences. Today, I enjoy designing and building websites, mobile and desktop apps, and contribute to the success of businesses across the world. Feel free to reach out, I'd love to hear about your project. Let's turn challenges to opportunities!

How I roll

What I strive for

Bringing teams together

I serve as the liaison between leadership, users, UX team and development team. My highest priority is to make sure the teams are aligned through collaboration.

Mentoring others

These days, I educate team members about the best use of the products we offer, given their constraints, and provide crucial notes for a smooth implementation. In the past, I mentored junior UX designers about UX whiteboard challenges and provided image post-production and photography lessons.

Smart, yet simple, functional design

Efficiency-driven, pixel-perfect visual experiences, nurtured from conception to implementation and beyond.

Employing systemic-thinking

In an ecosystem of components, no component should live in a silo. They should all play together, with all in every available combination.

As a UX lead

While always looking at the value my platform can bring to the client team and the end-user, I make sure business goals are met, while always seeking opportunities to improve our processes.

I serve as the liaison between development teams and the UX team that consists of Research, Accessibility and Content strategy. Together, my teams and I provide powerful file-management solutions to teams across the bank.

✯ Providing vision and strategy with leadership.

✯ Mentoring teams across the bank and providing consultation sessions in order to instruct them about the best ways to design with the components given their constraints, so implementation on both ends can go smooth and hassle-free.

✯ Help identify gaps in the system and propose solutions.

✯ Improve efficiency in the way developers work with designers, Content strategists, and Accessibility consultants.

✯ Providing design feedback and improvement suggestions.

✯ Interviewing the stakeholders in order to make sure we understand their user's needs, goals, and pain-points.

✯ Providing feedback based on consultation to orchestration specialists to improve the intake processes.

✯ Mentor client team members about the best ways to design with the components, including technical constraints, so implementation on both ends would go smooth.

As a T-shaped senior designer

As a Senior Visual & Interactivity Designer and an Experience Architect, I drive the UX/UI design and production across our platform's suite of components.

Here are key factors that are the building blocks of my work: 

✯ For better integration and compatibility, I make sure our components are built in accordance to the design system.

✯ Provide preliminary market research data and Competitive/Comparative analysis.

✯ I address the short-term needs in an agile way, yet have a long-term, scalable vision for the platform.

✯ Starting with an MVP, then pushing the boundaries by building a scalable concept for efficient expansion of the component, based on needed features by our users.

✯ Making the designs fail-proof, by covering many scenarios of different implementations in various design styles, so adopting teams won't have to design outside the given visual direction and style.

General Assembly logo
General Assembly

Completed User Experience Design Immersive

Imaging Science Foundation

Completed Level II Digital Calibration Course

Lynda/LinkedIn

Completed many in-depth courses in UX, UI, marketing, and psychology

coursera logo
Coursera

Completed HTML, CSS, and JavaScript Course

I have contributed to the success of numerous businesses

Such as U.S. Bank, United States Tennis Association, American Kennel Club, Canon, and also to the success of many individuals by mentoring in the User Experience, user experience, user interface, image post-production, and photography fields.

ui projects

See UI-focused projects at my Dribbble

Dribbble
As a professional photographer
Photography
Portrait
Travel
concert
product
food
macro
image post-production
Front End

A website dedicated to my photography services

Photography
Wedding
Portraits
Engagement
image post-production
design
Wordpress

And another one focused on wedding photography

Visit zoharphotography.com
My latest project
UX
UI
Whiteboard Challenge
Product Design

Helping UX designers level up their problem-solving skills.

UX Whiteboard Challenge is where I publish UX challenges provided by the largest companies including Google, Facebook, and Amazon, so that UX and Product designers can sharpen their problem-solving skills & expand their knowledge by solving challenges, sharing their proposed solutions with others, and then learning from one another by seeing and analyzing what approach other designers take to solve the same problem.

Visit uxwbchallenge.com

Let's connect 👋

Let's hop on an introductory call and see how I can contribute to the success of your project.